“Milk. A refreshing prescription for health.” newspaper ad
Category:Advertisement / promotion
Collections:Ads without mustaches
Type:Full-page newspaper ad
Notes
A glass of milk standing on a pharmacy bag with a prescription slip stapled to it. The text cites a study in the Journal of the American Medical Association on dairy foods and insulin resistance. It ran in USA TODAY on Monday, August 5, 2002, page 7A. No person and no milk mustache.
Issued by: MilkPEP.
MilkPEP’s processor newsletter MilkSplash (June 2002, p. 2) says the ad “appeared in such publications as USA Today and Newsweek” and “highlights a study published in April’s Journal of the American Medical Association”, and calls it “the first such ad for the campaign that touts milk’s health benefits by featuring breaking medical research.”
More images of this ad — click to enlarge
The whole USA TODAY page
The magazine-size version
Small copy from the collector site Milk Ads Clearing House.
About this entry
“Milk. A refreshing prescription for health.” newspaper ad is an advertisement or promotion dated 2002, filed in the collection “Ads without mustaches” of the Milk Mustache Database, which lists 2,339 entries from the got milk? and Milk Mustache campaigns. Type: Full-page newspaper ad. 3 pictures are shown.
Related entries: Daymond Langkow “got milk?” growth chart — Dairy Council of Arizona (Phoenix Coyotes), Shake Stuff Up — “Fragile”, Shake Stuff Up — “Rescue”, Shake Stuff Up — “Stereo”, 1st 13th Annual Fancy Anvil Awards Show, 2002 Rookie of the Month - Hassell & Richardson, 2002 Rookie of the Month - Haywood & Battier.