Milk Mustache Database

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Campaign Promotion

Crazy for Milk & Britney promotion — “Drink Chocolate Milk. Meet Britney Spears.”

Release year:2000
Category:Advertisement / promotion
Collections:Campaign Promotions
Times published:1
Type:Celebrity/tour promotion
Relationship:Britney-linked promotional ad
Printed tagline:got milk?

Ad text

Drink Chocolate Milk. You could Meet Britney Spears.

Plus win thousands of other got milk? and Britney Spears prizes. 2 ways to play. Left route: Drink Chocolate Milk — save UPCs from gallons, half-gallons, quarts & pints. Call 1-800-FUNMILK — hear Britney walk you through the sweepstakes. Enter Chocolate Milk UPC Codes. Right route: Drink Chocolate Milk — save UPCs. Surf to www.britneyspears.com — earn up to 10% off at www.britneyboutique.com. Enter Chocolate Milk UPC Codes.

Notes

jpg; that original hosted the collector file remains unavailable, so this preserved specimen is not represented as the lost the collector scan itself.

The main image is the consumer piece, the two-sided mini-poster. The trade ad for the same promotion, “The Crazy For Milk & Britney Promotion Will Help Make Your Milk Sales A Hit”, is shown under Variants.

MilkPEP’s processor newsletter MilkSplash (May 2000, p. 1) says the promotion “will take place in August and September” and that chocolate milk drinkers entered UPCs “through a special 1-800 number or the Britney Spears website for a chance to win a day with the teen superstar”.

Main image

Exact surviving period print specimen — Crazy for Milk & Britney

The recovered piece visibly carries the chocolate-milk Britney promotion, contest instructions, 1-800-FUNMILK contact line, BritneySpears.com reference, and © 2000 America’s Dairy Farmers and Milk Processors line.

More images of this ad — click to enlarge

Variants of this ad (2)

Different printed versions of the same ad are grouped here.

Crazy for Milk & Britney promotion — “Drink Chocolate Milk. Meet Britney Spears.” — trade ad “The Crazy For Milk & Britney Promotion Will Help Make Your Milk Sales A Hit”
Year:2000
Version type:Trade ad
Difference:The trade ad for the promotion, addressed to retailers and processors.
Notes:Small copy from the collector site Milk Ads Clearing House.

Images of this version

Where it was published

PublicationIssue/datePageFormatSourceNotes
Publication unresolved2000Trade ad
Crazy for Milk & Britney promotion — “Drink Chocolate Milk. Meet Britney Spears.” — mini-poster without the “Meet Britney” panel
Year:2000
Version type:Poster version
Difference:The mini-poster front without the “Drink Chocolate Milk. Meet Britney” panel, and the back with its coupon panel.
Notes:Small copy from the collector site Milk Ads Clearing House.

Images of this version

Where it was published

PublicationIssue/datePageFormatSourceNotes
Publication unresolved2000Poster version

Where it was published

PublicationIssue/datePageFormatSourceNotes
Publication unresolved2000Celebrity / chocolate-milk promotioncollector archiveExact printed ad recovered; original issue placement remains unresolved. Historical collector filenamead_crazybrit.jpgremains a source lead rather than a claim about these exact surviving pixels.

About this entry

Crazy for Milk & Britney promotion — “Drink Chocolate Milk. Meet Britney Spears.” is an advertisement or promotion dated 2000, filed in the collection “Campaign Promotions” of the Milk Mustache Database, which lists 2,339 entries from the got milk? and Milk Mustache campaigns. Type: Celebrity/tour promotion. Printed line: “got milk?”. Recorded appearances: Publication unresolved (2000). The entry also shows 2 further versions of the piece. 5 pictures are shown.

Related entries: Britney Spears locker poster “Grow your student body.” and its offer card, 2001 got milk? calendar, Breakfast Starts Your Brain Gameboard, Free Children's Book Offer - Read To Me, 2000 SAMMY Winners, Andy Murray — The White Stuff (Scotland), Arturo Suarez - 100-City Cruise for Calcium Search winner.

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