U.S. Dairy Sustainability Award Winners — 2013
Category:Official trade / contest winners
Collections:Ads without mustaches
Times published:Dairy Foods, June 2013
Type:Six-person Milk Mustache trade ad
Ad text
From the heart to farm to table.
Good ideas come both large and small … and they all add up to progress. As dairy farm families and food companies, we take actions every day to ensure a healthy future for the next generation. This year's U.S. Dairy Sustainability Awards winners were chosen for the innovative ways they grow their businesses while conserving energy, protecting natural resources and serving their local communities. Discover how those who bring dairy foods to your table are putting their sustainability commitment into practice: visit USDairy.com/SustainabilityAwards.
Notes
The finished ad features Mark Petersen, Chrystal Obbink, Carolyn DeGroot, Kam Fierstine, Renee Jacobs and Stacie Ballard. Hoard’s Dairyman preserves the finished creative. The older PRNewswire assetCG01081is a photograph from the ad shoot, with the camera and set visible; it is not the finished print layout.
Main image replaced with a larger copy: the full page from Dairy Foods, June 2013, headed “From the heart to farm to table.”, with the six winners’ names.
Main image replaced again, with a sharper copy of the same Dairy Foods page (June 2013) made from the publisher’s page file at 2,400 pixels wide.
More images — click to enlarge
PRNewswire CG01081 — behind the scenes
This image is valuable campaign documentation, but the visible camera and studio setup prove it should not be used as the primary advertisement.
More images of this ad — click to enlarge
Behind the scenes at the shoot
This is a photograph from the shoot, not the ad.
Where it was published
| Publication | Issue/date | Page | Format | Source | Notes |
|---|---|---|---|---|---|
| Dairy Foods | June 2013 find this issue | Trade-magazine Milk Mustache ad | source | MilkPEP’s release names all six sustainability leaders and says they would appear in the June issue; 2013 was the second year MilkPEP sponsored this Sustainability Award Milk Mustache ad. |
About this entry
U.S. Dairy Sustainability Award Winners — 2013 is an entry filed under Official trade / contest winners dated 2013, filed in the collection “Ads without mustaches” of the Milk Mustache Database, which lists 2,339 entries from the got milk? and Milk Mustache campaigns. Type: Six-person Milk Mustache trade ad. Recorded appearances: Dairy Foods (June 2013 find this issue). 3 pictures are shown.
Related entries: Bedtime campaign — “Piñata Cars”, “Battle”, “Goddess”, “Flight”, Built With Chocolate Milk — Zach Parise, Hines Ward and Eric McElvenny “our AFTER”, Hines Ward “Rebuilding my muscles for Hawaii. And this ain’t no luau.”, Amelia Lily — Make Mine Milk UK, Carlos Vives — “Música para el alma, proteína para el cuerpo.”, Colin Kaepernick / Ray Rice - Super Bowl XLVII.