Milk Mustache Database

A campaign-by-campaign archive of milk advertising — commercials, print ads, posters, contest winners & collectibles.

Campaign: Milk It!
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MilkPEP · 2017

“Milk It!”

Release year:2017
Category:National campaign without a mustache
Collections:Ads without mustaches
Type:Television and online
Printed tagline:all you gotta do is milk it!

Notes

A campaign for children of nine and ten, launched on June 14, 2017. It does not use the got milk? line.

Made by: MilkPEP; agency Campbell Ewald.

MilkPEP explained the campaign to processors in an advertorial in Dairy Foods, July 2017, p. 55, “Winning with Kids” (a separate entry here). It says the campaign would run on children’s television channels, online and at Kick It 3v3 soccer tournaments “in 45 markets”.

Main image

“Milk It!”

Picture as published by Dairy Foods.

Watch the commercial

Video posted on YouTube by Milk It!. It is shown here from YouTube; this site does not host it.

About this entry

“Milk It!” is an entry filed under National campaign without a mustache dated 2017, filed in the collection “Ads without mustaches” of the Milk Mustache Database, which lists 2,339 entries from the got milk? and Milk Mustache campaigns. Type: Television and online. Printed line: “all you gotta do is milk it!”.

Related entries: Toma Leche — El Chavo del Ocho campaign art (2017), Toma Leche — “Mega Dares” (“Lowrider”, “Turbine”), “How Milk Wins at Retail” — trade ad, “Love Stories”, Built With Chocolate Milk — Klay Thompson 'Ideal 3-Pointer', Dexter Fowler — milk mustache photo shoot, Got Milk? — “Food & Milk / Food & Wine: Give It a Shot”.

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