Blue — The White Stuff (Scotland)
Category:Foreign campaign — Scotland
Collections:Foreign Campaign — Scotland: The White Stuff
Type:Celebrity milk moustache ad
Notes
Boy band Blue fronted the next phase; Duncan James gave the campaign quote about touring and energy levels. Part of the Scottish Dairy Marketing Company / Milk Development Council campaign, EU co-funded.
The boy band Blue fronted the next phase of the campaign in 2004, following Nell McAndrew and Atomic Kitten. Duncan James linked the endorsement to keeping energy levels up while touring and to topping up calcium. This phase carried the Scottish Executive's green apple healthy-living logo.
Where to look: Daily Record / The Scotsman, May 2004 (British Newspaper Archive).
The only picture found so far is the 90-pixel thumbnail in Farmers Weekly’s article “Blue hue for the White stuff” (May 25, 2004), shown below: one member of the band with a milk moustache, no wording. It is too small to use as the main picture. The full-size file is no longer on the Farmers Weekly site.
Evidence
Named in period trade press as a subject of Scotland’s White Stuff Milk Moustache campaign.
More images of this ad — click to enlarge
Reference thumbnail only (Farmers Weekly, May 2004) — full ad not yet found
About this entry
Blue — The White Stuff (Scotland) is an entry filed under Foreign campaign — Scotland dated 2004, filed in the collection “Foreign Campaign — Scotland: The White Stuff” of the Milk Mustache Database, which lists 2,339 entries from the got milk? and Milk Mustache campaigns. Type: Celebrity milk moustache ad.
Related entries: Gary Lucy — The White Stuff (Scotland), Martin Kemp — The White Stuff (Scotland), Nadia Almada — The White Stuff (Scotland), Anthony Hutton — The White Stuff (Scotland), 2004 Action 1:24 Kellogg's / got milk? Tony the Tiger Terry Labonte #5 Monte Carlo Diecast, 2004 Rookie of the Month - Carmelo Anthony & LeBron James — Feb 2004 Rookies, 2004 SAMMY Winners.